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Why Star Ratings Alone Do Not Tell You Much
A 4.6 and a 4.3 look nearly identical on a listing page. They are often not comparable at all.
An average flattens two very different pictures. A product where almost everyone gives four stars is genuinely consistent. A product where half give five and half give one has a real problem affecting some batch or some users.
Same average, completely different product.
Read the middle reviews
The most glowing reviews are often written in the first week, before anything has had time to go wrong. The harshest one-star reviews are frequently about shipping, not the product itself.
The three-star range is where people describe what they liked and what bothered them in the same paragraph. That is often the most useful text on the page.
Sort by recent
Manufacturers change formulations, suppliers and packaging. A listing can carry years of reviews for a product quietly revised more than once. Recent reviews describe what you would actually receive today.
What a rating cannot tell you
Whether the company answers email. Whether the next batch is the same as the last one. None of that shows up in a star average, and both matter more than the gap between 4.3 and 4.6.